Gonzaga + Donar stand at Orgatec Koeln Messe, has a corner position. To make the stand inviting, we created a shortcut path from one open edge to the other. By setting this base path, parallel paths were formed for free flow of the crowds through the stand. Every other path is covered in grass to accommodate the products being presented. Continuing the pathways onto walls enhanced the pull-in effect, to make the stand attractive from afar.