Wood Stock Eyewear is a company that handcrafts sunglasses and corrective glasses out of first class wood. They use a mixture of natural citrus oils and beeswax for the protection of their glasses and compliment the frames with high- end Carl Zeiss lenses.
Understanding the company’s love for wood, it was obvious to put wood and all of its abilities in the forefront of our design collaboration. Brand identity of Wood Stock is designed in a way to allow for application of branding to all of their products, paper and digital media without taking away the focus on wood itself, mainly emphasizing the natural elements and processes used in the making of the glasses.
